Web Design

Redesigned Craigslist, the Tiramisu transit website & the Prantl's Bakery website

Craigslist Furniture Shopping

PROMPT

The prompt of this 1 week project was to create a better shopping experience for students who want to buy furniture on Craigslist. I thought about what currently is wrong with the furniture shopping experience, what needs students specifically have (vs. other furniture shoppers), and what I could do to Craigslist to make it work for students but work equally well for other user groups.

 

RESEARCH

My brief research yielded these main takeaways:

  • 92% of users mentioned price as the main consideration while shopping for furniture
  • 50% of students said trustworthiness of the seller helped them decide what furniture to buy, & where to buy from (ie. IKEA vs. Ebay Seller)
  • Transportation of the furniture is the biggest inconvenience, especially among students who don't have cars
  • Size of the furniture is the 2nd biggest deciding factor, but is hard to gage in-store & online (ie. Will it fit in this particular spot in my room?)

I wanted to find out if and how Craigslist deals with the above needs and problems, and did a task analysis.

Task Analysis

I observed a user (who doesn't use Craigslist) browse and pretend to buy furniture, before going through the buying & selling processes myself. I wanted to see if the current Craigslist is difficult to use according to the research findings, and also see what other problems I should solve in my redesign.

 

Solution Development

I thought about all the goals that people have while furniture shopping (online or in-store) and how Craigslist can help users accomplish those goals. As I was making the user flows and wireframes, I referred back to this map to make sure I successfully incorporated all the key points.

User Flows

 

Wireframes

Select Final Screens

HOME PAGE

SEARCH RESULTS

INDIVIDUAL FOR SALE PAGE

COMPARING FAVORITES

IN-SITE CONTACTING

RESERVING ITEMS

Prantl's Original & Redesign

Tiramisu Original & Redesign

OTHER WORK